NAR Reforms: Brokerage Leaders Push for Change
Brokerage leaders urge NAR to address key issues, improve transparency, and clarify its relationship with SCV for the benefit of its members. Independent admin is also needed.
AI in Real Estate: GEO, Video, and Client Protection
Real estate agents should embrace GEO and consistent video marketing, while prioritizing client data protection when using AI. Transparency and human connection remain crucial for success. GEO impacts AI search visibility.
Zillow, NAR & REX Lawsuit: Transparency in Real Estate
Zillow and NAR win lawsuit against REX, affirming transparency in real estate. Court upholds ruling that they didn't conspire to hide non-MLS listings. Questions about competition remain.
Real Estate Lessons: Leo Pareja’s Playmakers Podcast Insights
Leo Pareja shares real estate lessons and mistakes on the Playmakers podcast. Key takeaways include leveraging talent, seeking advice from top performers, and the importance of transparency.
Real Estate Referral Fees: Transparency & Disclosure
NWMLS pushes for transparency in real estate referral fees, disclosing costs to customers. Referral fees impact real estate market. Changes benefit customers by revealing true transaction costs.
Compass 3-Phased Marketing: Transparency & Fair Housing
Compass introduces a new disclosure for its 3-phased marketing strategy, aiming for transparency and fair housing while facing debate over private listings' impact on competition and potential discrimination.
Zillow’s Listing Criteria: Transparency and IDX Rules
Zillow's listing criteria and IDX rules are discussed. NAR's choice emphasizes transparency. Concerns about off-MLS listings and potential consumer harm are highlighted. Zillow defends its standards against anticompetitive claims.